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    A Few of My Favourite Marketing Quotes

    Quotation marksThere’s something special about a quote. Just a few words strung together that make perfect sense and that make a powerful point – succinctly and beautifully. Getting advice just isn’t quite the same, is it?

    So, this month, I’ve put together a collection of a few marketing related quotes that hopefully inspire you to recalibrate and refocus.


    Marketing is a contest for people’s attention.
    – – Seth Godin

    When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.
    – – Guy Kawasaki

    Bring the best of your authentic self to every opportunity.
    – – John Jantsch

    People share, read and generally engage more with any type of content when it’s surfaced through friends and people they know and trust.
    – – Malorie Lucich

    Instead of one-way interruption, web marketing is about delivering useful content at just the precise moment that a buyer needs it.
    – – David Meerman Scott

    Your culture is your brand.
    – – Tony Hsieh

    Focus on the core problem your business solves and put out lots of content and enthusiasm and ideas about how to solve that problem.
    – – Laura Fitton

    You can’t just ask customers what they want and then give it to them. By the time you get it built, they’ll want something new.
    – – Steve Jobs

    Clarity trumps persuasion.
    – – Dr. Flint McGlaughlin

    Make the customer the hero of your story.
    – – Ann Handley

    What makes content engaging is relevancy. You need to connect the contact information with the content information.
    – – Gail Goodman

    People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.
    – – Brian Halligan

    There are no magic wands, no hidden tricks, and no secret handshakes that can bring you immediate success, but with time, energy and determination you can get there.
    – – Darren Rowse

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