There’s something special about a quote. Just a few words strung together that make perfect sense and that make a powerful point – succinctly and beautifully. Getting advice just isn’t quite the same, is it?
So, this month, I’ve put together a collection of a few marketing related quotes that hopefully inspire you to recalibrate and refocus.
Marketing is a contest for people’s attention.
– – Seth Godin
When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.
– – Guy Kawasaki
Bring the best of your authentic self to every opportunity.
– – John Jantsch
People share, read and generally engage more with any type of content when it’s surfaced through friends and people they know and trust.
– – Malorie Lucich
Instead of one-way interruption, web marketing is about delivering useful content at just the precise moment that a buyer needs it.
– – David Meerman Scott
Your culture is your brand.
– – Tony Hsieh
Focus on the core problem your business solves and put out lots of content and enthusiasm and ideas about how to solve that problem.
– – Laura Fitton
You can’t just ask customers what they want and then give it to them. By the time you get it built, they’ll want something new.
– – Steve Jobs
Clarity trumps persuasion.
– – Dr. Flint McGlaughlin
Make the customer the hero of your story.
– – Ann Handley
What makes content engaging is relevancy. You need to connect the contact information with the content information.
– – Gail Goodman
People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.
– – Brian Halligan
There are no magic wands, no hidden tricks, and no secret handshakes that can bring you immediate success, but with time, energy and determination you can get there.
– – Darren Rowse