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Toronto Press Release Writer

Some marketers would argue that press releases are a dying trade but it really depends on the objective. If you write a press release and want to submit it to the major PR distribution portals online just to get a few backlinks to your website, it’s not worth the time or money. If on the other hand, you have some incredible newsworthy information you want to share, a press release can help you circulate your message, generate public interest, add relevant content to your site, keep your audience up to date, create a buzz and even go viral.

Newsletter press releases

spreadthenewsSpread the News

We all have something to share. What’s happening in your company right now? Are you launching a new product? Do you plan to attend a noteworthy upcoming industry event? Has one of your service offerings changed to better accommodate your customers?
I’m a press release writer in Toronto who takes the necessary time to pull your story from you. Learning, gathering information, researching, getting quotes – you name it, I do it and the end result is an exciting piece with an irresistible message.

headlineIt’s All in the Headline

The most important part of a press release is the headline. Does it catch your attention? Does it instantly tell the reader what the piece is about? Does it make you want to read the first paragraph? Using as few words as possible, Toronto press release writers need to state the news loud and clear. Bait your audience. Hook, line and sinker.

attentiontodetailAttention to Detail

I am extremely detail oriented. Why does this matter? Because when it comes to writing press releases, you want a writer who is meticulous not only about grammar, spelling and syntax, but also about the facts of the story. If you’re looking for great results, the communication of professionally written, correct and in-depth information is critical.

actnowMake Your Audience Ask for More

Leave them wanting more. Classic marketing, right? And it’s a technique that works wonders for press releases. You want the media to contact you for an interview and you want your readers to click that link to get additional information about your story.  I’m a Toronto press release writer with this goal in mind: get recipients to make the next move.

 

 

Let’s write a press release everyone’s talking about.

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